Roberto Carlos launches cryptocurrency as soccer strengthens hyperlinks with business

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Brazil icon Roberto Carlos has launched a brand new cryptocurrency based mostly on his likeness, GOAL has discovered, with the digital asset going by the title $RC3 and buying and selling on the Rally platform.

The transfer represents one more soccer participant embracing different currencies in addition to Non-Fungible Tokens (NFTs), with the ties between the game and crypto strengthening at a speedy price because the begin of final yr.

Carlos, nevertheless, is likely one of the first gamers to create their very own type of cryptocurrency.

What’s the level of Carlos’ coin?

Along with being an funding automobile, Carlos has promised that followers can use the coin for merchandise giveaways, non-public NFT drops, and different advantages and experiences.

What has been stated?

“I’ve been keen on crypto for some time, and excited to take the leap with $RC3 the place I can share entry and possession with my largest followers,” stated Carlos in an announcement offered to GOAL. “All through my profession, I’ve been lucky sufficient to construct unbelievable relationships with followers all around the world and $RC3 represents a brand new frontier to take the connection to the following stage.”

Who else has been concerned in cryptocurrency & NFTs?

On the organisational stage, golf equipment and nationwide groups have partnered with firms reminiscent of Socios to advertise fan tokens in profitable offers; Inter have Socios as their primary shirt sponsor this season. There are additionally NFT-powered fantasy soccer platforms reminiscent of Sorare which might be formally licensed.

In the meantime, some gamers, reminiscent of ex-Arsenal full-back Kieran Gibbs, are being paid partly with cryptocurrency.

Others have embraced the world of NFTs to various levels of success – with Mesut Ozil’s Mexican membership Necaxa promoting a small slice of possession through NFT, for instance, and John Terry peddling NFT monkeys on social media.

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