Vermont Awards $600K in Regional Advertising Grants | Vermont Information


MONTPELIER, Vt. (AP) — The Vermont Division of Tourism and Advertising has has awarded just below $600,000 in regional advertising and marketing grants to 22 organizations to spice up tourism throughout the state.

The Tourism and Financial Restoration Advertising Grant program was developed to help financial restoration by supporting regional efforts to extend visitation and tourism-related actions.

The grants are supposed to allow native, regional, or statewide organizations to extend shopper spending, assist native companies, and advance neighborhood restoration efforts within the tourism sector.

Vermont Tourism and Advertising Commissioner Heather Pelham says that because the tourism sector continues its restoration from the COVID-19 pandemic, it’s essential to have sources to draw and invite guests again to Vermont.

“The number of tasks and initiatives these grants will assist illustrates each the breadth of tourism alternatives across the state and the distinctive character every neighborhood has to supply,” Pelham mentioned in an announcement.

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Among the many applications that obtained funding have been the Arlington Arts and Enrichment Program, which is able to create a multi-day Battenkill Fly and Movie Pageant in late April. One other program was funding for the Metropolis of South Burlington to launch a brand new Annual Winter Lights Pageant that includes Vermont musicians, locally-made arts, crafts and meals and beverage presents.

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