The Tremendous Bowl is again within the Los Angeles space for the primary time in many years, and the stadium that’s taking part in host to the AFC and NFC champions is the house of one of many groups taking part in in it, the second consecutive time that’s occurred.

SoFi Stadium in Inglewood is the Los Angeles Rams’ dwelling, and it’ll the place the NFC champs play the Cincinnati Bengals in Tremendous Bowl LVI. However if you happen to’re right here, chances are you’ll surprise: What’s “SoFi”?

We now have a solution, courtesy of the Related Press again in 2019, when the naming rights to the brand new stadium had been bought:

The rising private finance firm formally generally known as Social Finance has reached a 20-year settlement for the naming rights to the multibillion-dollar stadium complicated in Inglewood, California, the groups introduced Sunday. …

SoFi was solely based in 2011, however the Bay Space-based on-line lending startup has grown quickly right into a distinguished monetary providers enterprise notably profitable amongst folks refinancing scholar mortgage debt. Led by CEO Anthony Noto, a former NFL govt, and recent off a $500 million spherical of fairness financing led by Qatar’s sovereign wealth fund in Might, SoFi purchased the naming rights to reap extraordinary publicity from the world’s most distinguished new stadium.

There you go.