MOBILE, Ala. (WKRG) — Danny Lipford’s decades-long involvement in Cellular started in 1975 when he moved right here to attend the College of South Alabama. Lipford began a transforming enterprise in 1978 and in 1988 launched a neighborhood cable present that’s now an award-winning nationwide media firm.
Now, Lipford is giving again to Cellular with a $250,000 present in “promoting property and stock” to assist town promote its tourism business, an announcement made at Tuesday’s Metropolis Council Assembly.
Lipford offered the plan to Cellular Mayor Sandy Stimpson, metropolis officers and tourism representatives.
“The plan will construct nationwide consciousness round the advantages of visiting Cellular and promote financial development throughout the neighborhood,” in keeping with a information launch. “Danny has at all times been concerned in the neighborhood and has produced over 500 episodes of Right this moment’s Home-owner TV within the Cellular space. This in depth media present will amplify his effort to advertise town which has been his house for over 40 years.”
The media present consists of:
- Manufacturing of a 30-second nationwide broadcast-quality TV business touting the advantages of visiting Cellular.
- Nationwide TV advert stock airing at the very least 30 occasions on “Right this moment’s Home-owner with Danny Lipford” TV present, reaching 2+ million viewers every week.
- Manufacturing of two 30-second radio commercials.
- Nationwide radio stock airing a minimal of 52 occasions on the “Right this moment’s Home-owner with Danny Lipford” radio present, reaching 362,000+ listeners every week.
- Video and audio property supplied to the Metropolis of Cellular for added promotional use.
- At the very least 16 episodes of “Right this moment’s Home-owner with Danny Lipford” TV present will probably be filmed in Cellular throughout 2022. Danny will point out the placement within the majority of those exhibits.