DigitalReef Introduces Complete Cell Promoting and Advertising Platform

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DR-ONETM is DigitalReef’s software program platform that integrates cell promoting, advertising, and app engagement instruments for cell operators, OEMs, and software builders.

MIAMI and SÃO PAULO, March 24, 2022 /PRNewswire/ — DigitalReef, a number one international cell promoting, and advertising expertise firm, proclaims the provision of its built-in cell promoting and advertising platform, DR-ONETM. By way of this platform, cell operators, OEMs, and app builders can now implement and optimize their advertising methods to succeed in, have interaction, and retain their customers whereas optimizing their software enterprise monetization targets.

DR-ONE is a software program platform that permits extremely optimized gadget experiences combining notification, messaging, and wealthy media content material with the interactivity of the smartphone expertise enabling cell operators, OEMs, and software builders to ship related messaging and advertising experiences to their clients within the type of CRM messaging, promoting, model, and advertising help.

Along with focused wealthy media promoting and advertising, DR-ONE helps a set of buyer knowledge platform instruments that leverages DigitalReef’s refined synthetic intelligence engine to profile viewers conduct. Viewers intelligence and shopper insights present advertisers with the flexibility to know, profile, goal, and have interaction any DR-ONE-enabled gadget. As a part of the DR-ONE suite of instruments, DigitalReef’s viewers profiling instrument is an indispensable instrument that provides improved promoting and advertising relevance together with excessive conversion media alternatives.

“The launch of DR-ONE is a breakthrough for the MarTech and AdTech industries, and extra particularly, our service and writer clients,” DigitalReef CEO Maurizio Angelone explains. “By way of this built-in platform, our clients now have a single, built-in, end-to-end platform to assist them accomplish their cell promoting and advertising enterprise aims. It’s also an necessary milestone for DigitalReef as DR-ONE will quickly speed up and scale the expansion of DigitalReef throughout the Americas by way of person development and monetization.”

Accessible in English, Spanish, and Portuguese, DR-ONE is a confirmed, scalable, and big-data SaaS cloud platform that delivers on 4 key monetization and engagement attributes which can be necessary to our clients:

  • Cell Promoting: Greater than 10 premium codecs together with on-device, notification-based, and in-app messaging offering help for show, video, app set up and interstitial content material, permitting direct content material curation and excessive conversion whereas offering instruments to optimize marketing campaign budgets on the fly. 
  • Cell Advertising: Instantly handle cell advertising KPIs and cell software engagement targets by creating one-to-one or one-to-many customized advertising campaigns, figuring out and personalizing messaging that’s catered to particular viewers conduct, or optimizing messaging mechanically with DR-ONE’s messaging suite. 
  • Cell Engagement: Leverage DR-ONE’s analytical instruments to know buyer conduct, person journey administration, and click on analytics, together with bettering your cell software person metrics.
  • SIM App Push: One of many world’s first SIM-based messaging capabilities that gives on-device advertising and promoting help via a tool’s SIM card or e-SIM expertise. DR-One’s SIM App Push suite might be deployed over the air and has been absolutely examined and validated by the main SIM Card Distributors globally.

The preliminary launch of DR-ONE has been applied by Brazilian cell digital community operator, Veek. As a part of this partnership, DR-ONE has supplied Veek with the complete functionality to function an adv-based provide for his or her person base throughout DR-ONE’s a number of options.

“Broader attain, higher person engagement and extra monetization potentialities–DR-ONE is a crucial useful resource for our enlargement all through the Brazilian market, and we see DigitalReef as a key companion in our development technique,” stated Pablo Asenjo, Head of Enterprise Improvement at Veek. “We’re going to have the ability to provide a greater expertise to each our customers and advertisers through the use of this expertise.”

To be taught extra about DR-ONE, go to DIGITALREEF.com/DR-ONE.

About DigitalReef

DigitalReef connects greater than 350 million registered units with greater than 3,000 lively partnerships with manufacturers, publishers, and carriers. It delivers wealthy viewers focusing on and segmentation via the aggregation of first- and third-party knowledge. Headquartered in Miami, it operates in ten nations, with places of work in main city facilities together with São Paulo, Brasília, Mexico Metropolis, and Bogotá. For extra info, go to www.DIGITALREEF.com.

SOURCE DigitalReef



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