SAY IT WITH FLOWERS: Dior wowed company by presenting its spring 2023 males’s present on a backyard set dotted with 19,000 crops. The set for the accompanying promoting marketing campaign was equally verdant, with fashions posing in opposition to a lush backdrop of untamed flowers designed to evoke an English backyard.
Photographer Rafael Pavarotti lensed the photographs, which showcase the gathering conceived by Kim Jones, inventive director of menswear, as a dialog between the home’s founder, Christian Dior, and British painter Duncan Grant, a member of the Bloomsbury Group whose art work was featured on among the garments.
Fashions Godwin Alwell Okereuku, Dara Gueye, Yang Hao, Robin Avignon and Indiana Van’t Slot pose in a mixture of elegant tailoring and outdoorsy items impressed by gardening and mountain climbing.
The Dior spring 2023 males’s promoting marketing campaign.
Rafael Pavarotti/Courtesy of Dior
This season’s model of the model’s signature Indirect Swimsuit contains a removable lapel formed like a sleeve, whereas a cowl-necked prime is printed with one in every of Grant’s work.
Equipment embody objects developed in collaboration with Thriller Ranch, which payments itself because the maker of “the very best load-bearing gear on the planet.” Amongst them are a utilitarian model of the Saddle bag, and Dior Gallagator backpacks with water-repellent covers and hoods.
The home’s trademark cannage sample seems on the whole lot from wide-brimmed hats designed by Stephen Jones, impressed by the straw hat that Grant wore to color, to futuristic Dior Warp sandals produced from a single piece of recycled rubber.
The marketing campaign, set to interrupt in print on Sunday, was art-directed by Ronnie Cooke Newhouse and styled by Melanie Ward and Ellie Grace Cumming. Peter Philips did the make-up and Benjamin Muller the hair.
The Dior spring 2023 males’s promoting marketing campaign.
Rafael Pavarotti/Courtesy of Dior