Maaco celebrates its excellent achievement because it takes residence 10 awards for the 2021 Charlotte American Promoting Awards.
CHARLOTTE, N.C., March 22, 2022 /PRNewswire-PRWeb/ — Maaco, North America’s physique store and a frontrunner within the $38 billion automotive paint and collision business, celebrates its excellent achievement because it takes residence 10 awards for the 2021 Charlotte American Promoting Awards.
In 2021, Maaco launched its nationwide built-in promoting marketing campaign, ‘The Upside of Uh-Ohs,’ developed in partnership with Mythic, a full-service company in Charlotte, NC. The marketing campaign kicks off with a musically pushed TV spot, directed by Grammy award-winner Joseph Kahn, that refreshes the enduring model tagline, ‘Uh-Oh, Higher Get Maaco.’ The inventive marketing campaign is rooted in Maaco’s 50-year popularity because the one to name each time it is time for a recent paint job or when life inevitably brings its dents, dings, and scratches.
“Maaco house owners throughout North America have pushed our model’s dependable popularity due to their potential to alleviate the inevitable stress that comes from automotive harm,” says Hannah Whitesides, vp of selling, Maaco. “This marketing campaign pays homage to our beginnings, and we’re thrilled that it was lauded by the famend American Promoting Federation.”
The American Promoting Awards is the promoting business’s largest and most consultant competitors. The mission of the Awards competitors is to acknowledge and reward the inventive spirit of excellence within the artwork of promoting. On the American Promoting Awards in Charlotte, Maaco’s “The Upside of Uh-Ohs” marketing campaign took residence the next accolades:
Components of Promoting
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Gold in Movie & Video with CGI for Model Anthem
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Gold in Sound with Music with Lyrics – Model Anthem
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Silver in Copywriting for Model Anthem
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Silver in Movie & Video with Cinematography – Model Anthem
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Silver in Movie & Video with Video Modifying for Model Anthem
Movie, Video & Sound
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Silver in Regional/Nationwide Radio Business :30 Seconds or Extra
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Silver in Regional/Nationwide Tv Business – Paint Video
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Silver in Regional/Nationwide Tv Business – Collision Video
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Silver in Regional/Nationwide Tv Business – Model Anthem
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Silver in Regional/Nationwide Tv Business Marketing campaign for Model Anthem
“This challenge was a labor of affection as we wished to do each our model and franchise household justice in all of the supplies we developed,” continues Whitesides. “This 12 months’s Awards noticed over 300 entries, essentially the most since 2015, so we’re deeply honored that we took residence a number of awards amongst a few of the business’s finest.”
Maaco has constructed an enduring popularity over the previous 50 years, by means of its dedication to creating the auto paint and collision restore expertise straightforward by means of inexpensive costs and dependable companies. Go to Maaco.com for extra info.
About Maaco
Maaco is North America’s physique store, with 50 years of expertise in offering inexpensive auto physique restore and automobile portray. Maaco, with greater than 400 independently owned and operated franchises throughout the US and Canada, has been named a prime automotive franchise quite a few occasions by Entrepreneur Journal in its Annual Franchise 500 rating and Franchise Occasions’ record of High 400 franchises. Maaco is a member of Pushed Manufacturers, the biggest automotive companies firm in North America. For extra details about Maaco, go to Maaco.com.
About Pushed Manufacturers
Pushed Manufacturers™, headquartered in Charlotte, NC, is the biggest automotive companies firm in North America, offering a variety of shopper and industrial automotive wants, together with paint, collision, glass, automobile restore, oil change, upkeep and automobile wash. Pushed Manufacturers is the guardian firm of a few of North America’s main automotive service companies together with Take 5 Oil Change®, Meineke Automotive Care Facilities®, Maaco®, 1-800-Radiator & A/C®, and CARSTAR®. Pushed Manufacturers has greater than 4,400 areas throughout 15 nations, and companies over 50 million autos yearly. Pushed Manufacturers’ community generates greater than $1 billion in income from greater than $4 billion in system-wide gross sales.
About Mythic
Mythic is a full-service advert company in Charlotte, NC. Mythic, an Adweek Quickest Rising company, thrives on serving to manufacturers Be Extra by discovering and unlocking their untapped potential and growing personalized inventive options tailor-made to the wants and objectives of every particular person shopper. Mythic is proud to be a key company accomplice with Pushed Manufacturers for over seven years.
Media Contact
Melissa Kwiatkowski, Maaco, 416-455-0338, melissa.kwiatkowski@drivenbrands.com
SOURCE Maaco