Shauna Little named VP of Advertising and marketing for Shopper Options

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Little has greater than 15 years of expertise in product and content material advertising throughout native and nationwide information, sports activities, leisure, and media. Most not too long ago, she served as Vice President of Digital Built-in Advertising and marketing at Paramount World, the place she was accountable for partnering with digital gross sales, video product management, and product advertising to ship shopper methods that drove digital income. Whereas there, she spearheaded the promoting business launch and built-in advertising platform partnership gross sales of Paramount+ in 2021. Previous to Paramount, Shauna led the nationwide digital gross sales technique for 42 native tv information stations at Tribune Media and ran gross sales and technique for the digital information and sports activities product at WPIX-TV.

“The Washington Publish’s proprietary viewers insights, mixed with its core journalistic prowess, strategic editorial growth and expertise DNA, create an unprecedented alternative to information our companions of their strategy to each their enterprise and inventive expressions of their mission. I sit up for working carefully with so many gifted people executing first-to-market methods and persevering with the vital work,” mentioned Little.



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