sturdy development in profitability as enterprise doubles.

Press launch

2021 annual outcomes: sturdy development in profitability as enterprise doubles

London, March 22, 2022 – Invibes Promoting, a complicated know-how firm specialising in digital promoting, , is reporting sturdy development in its annual outcomes for 2021 in a context of a doubling of exercise.

The annual monetary report is obtainable on the Firm’s web site: https://www.invibes.com/uk/en/traders.html

* 2020 knowledge offered in keeping with the brand new valuation methodology underneath IFRS

Natural revenues double to €23.2m

On 17 January, Invibes Promoting introduced a doubling of its revenues, primarily based completely on an natural development, in comparison with 2020. Producing €23.2m, exceeding the goal of €22m that it had set for the monetary 12 months.

Over the interval, the Group benefited from the sustained enhance (+69%) of the prevailing nations (France, Spain, Switzerland and ML2Grow) demonstrating that, though in a complicated stage, these nations nonetheless had sturdy improvement potential.

The nations within the scale-up section (Germany, United Kingdom, Italy, Belgium) additionally posted very sturdy development in 2021 (x 5.2), only one 12 months after their launch, once more illustrating the energy of Invibes Promoting’s worldwide improvement mannequin. That is primarily based on its confirmed skill to roll out its exercise quickly and efficiently in a brand new nation in order that it turns into a contributor to the enterprise.

On this respect, the brand new nations not too long ago opened (Netherlands, Nordic nations, South Africa and UAE), that are presently within the start-up section, ought to in flip quickly acquire momentum to contribute to the Group’s development from 2022.

Story continues

Sustained EBITDA development in 2021

The sturdy worldwide growth recorded by the Group in 2021 was characterised by the continued structuring of groups to help this development. In whole, new recruitments in 2021 introduced the overall workforce, in full-time equivalence, to 124 in 2021 in contrast with 84 in 2020.

The Group’s expertise in efficiently launching its enterprise in additional than 10 nations worldwide has resulted in a managed and rigorous administration of its price construction over the interval, enabling it to put up a sustained enhance in EBITDA to €1,422k in 2021 from €236k in 2020.

The breakdown of EBITDA by nation maturity is as follows:

(1) France, Spain, Switzerland and ML2GROW
(2) Germany, UK, Italy, Belgium, and Invibes Worldwide
(3) Sweden, Norway, Denmark, South Africa, Netherlands, Dubai
(4) Normal bills excluding CAPEX

After accounting for depreciation of €958k, Invibes Promoting posted an working revenue of €464k, in contrast with an working lack of -€578k in 2020.

Together with in 2021 a monetary cost of -€354k, and a tax credit score of €259k linked to the activation of deferred taxes, the online result’s constructive at €369k in opposition to a internet lack of -€876k in 2020.

Ambition: to succeed in a turnover of €100 million by 2024

To proceed its improvement, the Group can depend on a monetary construction that features a internet money place² which has greater than doubled over the interval and quantities to €8.4m on the finish of December 2021, in comparison with €3.9m on the finish of 2020. This quantity doesn’t embody the capital enhance of €17m which was efficiently accomplished by non-public placement final January.

With these strengthened monetary sources, the Group has the means to pursue its formidable roadmap, which is predicated on six strategic levers:

• Acceleration of current nations.

• Increasing to new nations.

• Strengthening its know-how platform.

• Deployment of know-how companies for its strategic purchasers.

• The launch of a 100% self-service platform devoted to SMEs.

• The event of its subsidiary ML2Grow, which specialises in companies to firms for Huge Information and synthetic intelligence tasks.

This offensive technique ought to allow Invibes Promoting to succeed in a turnover of €100m by 2024, representing a weighted common annual development charge (CAGR) between 2020 and 2024 of round +72%. Whereas a major proportion of this development might be achieved by means of natural development, it might additionally embody a proportion by means of exterior development.

Subsequent publication: Q1 2022 turnover, on 20 April 2022, after the shut of buying and selling

About Invibes Promoting

Invibes Promoting is a complicated know-how firm specialising in digital promoting. Its progressive options are primarily based on an in-feed format, built-in into media content material.

Invibes is impressed by social media promoting and develops its personal know-how to assist manufacturers higher talk with customers. Its know-how is optimised for supply on a closed community of media teams, together with Bertelsmann, Hearst, Unify, Groupe Marie Claire, Axel Springer, and lots of others. Shoppers embody main manufacturers resembling Mercedes, Samsung, Levi’s, and IBM.

Based in 2011, Invibes Promoting is a listed firm on Euronext Development Paris (Ticker: ALINV – ISIN: BE0974299316). Go to www.invibes.com for extra data.

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https://www.invibes.com/uk/en/traders.html

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Monetary & Company Contacts:

Audry Mela, VP Investor Relations
audry.mela@invibes.com

Nicolas Pollet, co-CEO
nicolas.pollet@invibes.com

Kris Vlaemynck, co-CEO
kris.vlaemynck@invibes.com

1 EBITDA = present working earnings earlier than depreciation and provisions
2 Money and money equivalents – non-current monetary liabilities

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